Oregon Child Development Coalition Brand

Oregon Child Development Coalition has established a versatile visual identity system to represent the organization in all methods of communication and branded materials.

Download the OCDC Brand Guidelines for details on how to fully utilize each brand element.


Logo Family

Correct usage of the logo is essential in establishing brand recognition and maintaining readability. There are multiple versions of the OCDC logo available for use. The logo you choose will depend on factors such as location, size, and which audience will be viewing the specific materials. Please review OCDC Brand Guidelines for details on how to properly use each logo.

Primary Logos: Stacked (Default)

Please review the OCDC Brand Guidelines for details on how to properly use each logo.

Stacked with Tagline

Main logo, please use when in doubt.
Download: .png .svg .eps

Primary Logo Stacked, Full Color White

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Stacked with Initials

Less formal version
Download: .png .svg .eps

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Secondary Logos: Horizontal

Please review the OCDC Brand Guidelines for details on how to properly use each logo.

Horizontal with Tagline

Download: .png .svg .eps

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Horizontal with Initials

Download: .png .svg .eps

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Tertiary Logos

Please review the OCDC Brand Guidelines for details on how to properly use each logo.

Stacked

Download: .png .svg .eps

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Horizontal

Download: .png .svg .eps

White Text
Download: .png .svg .eps

All Black
Download: .png .svg .eps

All White
Download: .png .svg .eps

Icon

Please review the OCDC Brand Guidelines for details on how to properly use each logo.

Full Color

Download: .png .svg .eps

Black

Download: .png .svg .eps

White

Download: .png .svg .eps


Color Family

Color codes have been provided here for usage throughout OCDC’s brand.

#e87200

#41a0bf

#333333

#fee3ca

#b2d4df

#ffffff


Font Family

The brand fonts for OCDC have been chosen to establish a voice that’s friendly, knowledgable, and approachable. Use these fonts across all brand applications to maintain consistency.

Sometimes your brand fonts won’t be available in a given platform – for instance, in Microsoft. When this is the case, substitute Arial for Cabin and Times New Roman for Roboto Slab. *

Cabin for Headlines

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Download Here

Roboto Slab for Body

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Download Here

To ensure compliance with accessibility guidelines, text should always appear in either black or white — NEVER A COLOR.